Silk flowers are as beautiful as the real thing. And as lifelike... with one exception. Bloom silk flowers will still be looking 'picked this morning fresh' not just next month or next season, but next year and for years to come. Shop these LIMITED EDITIONS now.
The limited edition "Pimlico" hand-tied bouquet of white lily, phalaenopsis orchid, hydrangea, ruby berries and green English oak leaves, is small, sophisticated and perfectly formed.
Star quality, it's impossible to define, yet easy to recognize. And this fabulous centerpiece has it in abundance. Heavily laden Lusong phalaenopsis blooms are supported on twisted willow in a glazed cube vase.
The Barbara Collection features extrovert, and frankly spectacular, white dahlia heads, hand-tied with restrained bamboo foliage, and delivered ready to drop into Portmeirion®’s classic Westerly jug.
The Judy Rose Centerpiece is a floral arrangement on a statuesque scale. Standing over 1m tall and featuring over 60 stems, this statement piece has been hand created by Tiffany from the Bloom Spring single stem collection.
Bloom is the country's leading silk flower retailer and part of the largest mail-order company in the UK. But the 'seeds' were planted in California. On a trip to Los Angeles, Tiffany saw a new generation of artificial flowers. A million miles from the crude, mass-produced plastic versions that were generally available, these were beautifully designed, painstakingly made and amazingly realistic. For her, it was a 'wow' moment. Unlike any faux flowers she'd seen before, they were - quite simply - a revelation and an inspiration.
Creating a Warm Joyful Ambience
At the time, Tiffany was working as a stylist, art directing photographic shoots for a range of clients including The Sunday Times, Simpsons of Piccadilly, The Royal Opera House and Gardens Illustrated. But whether the commission was for Wedgwood or Dulux, Next or Elle Decoration, it was obvious that flowers not only enlivened but really transformed an interior - lifting the mood and creating an atmosphere that was warm, natural and inviting.
Spreading a Little Happiness
The clients agreed and would spend thousands at some of the most fashionable (and expensive) west End florists. And when, after the shoot, she gave them (the clients that are, not the florists) the flowers as bouquets, beautifully wrapped in craft paper, they were delighted. But no surprises there - it's a well-known fact that flowers make people happy.
Budding, Flowering, and Blooming
That was back in 1999, and in the following nineteen years, Bloom has gone from strength to strength. Now located in the Cotswolds and grown a lot, the original principles still hold true. That's why every Bloom stem, posy, bouquet, and arrangement is carefully researched, individually designed, and made by hand.
They say that imitation is the sincerest form of flattery, and because we love flowers, we know faithful imitation is the only way to ensure that our silk flowers are as beautiful as the real thing. And as lifelike... with one exception. Bloom silk flowers will still be looking 'picked this morning fresh' not just next month or next season, but next year and for years to come.
Shop these LIMITED EDITIONS now.
Jane is news writer presenting the latest trending information as it's released. She's spends most of her time sourcing premium news from our top sources bringing fresh updates to her loyal subscribers. She loves ice-cream and her dog Sally!